
Performance Indicators: ROI
What is ROI, what are the ways of calculating the return on investment, how to track the rate of return, and what other indicators are available that help in assessing… Read more »
What is ROI, what are the ways of calculating the return on investment, how to track the rate of return, and what other indicators are available that help in assessing… Read more »
What is conversion, how to calculate it and how it affects income, says Vera Karpova, analyst at devtodev. Quite often, when discussing a particular project, we use the term “conversion”…. Read more »
How to analyze paying users, why with increasing audience growth, the share of paying people can fall, and also how to increase their number? Vera Karpova, devtodev analyst told in… Read more »
What is a cumulative ARPU, how does it differ from a traditional ARPU, how to calcualte it and why it is needed. Another translated article of Vera Karpova, analyst at… Read more »
What makes ARPPU different from ARPU and average check, why should you count and track this metric, and how to most easily increase it. Vera Karpova, devtodev analyst told in… Read more »
Everyone knows that the graph sinking down is bad. In the movie, such charts are shown in scenes with a collapse of the stock exchange or in scenes about the… Read more »
Content is the content of your blog, public or site. It can be a sale, an entertaining or educational environment. How to correctly use all formats of content on the… Read more »
In this post we will review several LeanTween callbacks and some useful features. First things first let’s talk about callbacks. Also, check the previous article about the basics of LeanTween…. Read more »
Your supervisor gave you a project and said: Start. One of the first and most important steps will be the estimation of the project. After all, all interested parties want… Read more »
How to correctly calculate ARPU, where knowledge of this metric can be useful, and also how it is possible to increase it. Vera Karpova, devtodev analyst told in her article…. Read more »